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Tag: content creation

Leveraging LinkedIn for Nonprofits

Leveraging LinkedIn for Nonprofits LinkedIn, the world’s largest professional network on the internet. You may use it to search for jobs, connect with professionals, or check in on friends’ job statuses. But are you utilizing LinkedIn for your nonprofit organization? Coming straight from the LinkedIn for Nonprofit page itself, LinkedIn can power your nonprofit in the following ways.   Hire – Find...

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Write Exciting Copy: Tips to Invigorate Your Content

Write Exciting Copy: Tips to Invigorate Your Content The best writing comes from enthusiasm. But even when you’re the #1 fan of your writing topic, coming up with a witty, engaging, and enticing message can be difficult.    From copywriting to content creation, we’ve all experienced the bang-your-head-against-the-wall writer’s block and experienced being completely unsatisfied with a draft copy....

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3 Ways We Use Google Analytics to Improve Content Strategy

Google Analytics can be a rabbit hole of numbers – it is easy to get information overload and can be difficult to find actionable insights. However, this rabbit hole is also a treasure trove of custom data that has been building and growing throughout the lifetime of your company website. When done right, Google Analytics can inform a future content strategy that will get rid of the noise,...

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5 Ways Netflix is Winning at Content Marketing

We’re currently witnessing a boom in TV-like content (i.e. Facebook Live) while simultaneously experiencing a semi-revolution in TV and film, in the form of our favorite on-demand content service: When Netflix launched in 1998, it was predominantly an online DVD rental service for film buffs. Since then, the company has shifted its focus to streaming TV shows, movies, and original content...

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Blogging Strategies: Becoming a Successful Content Creator

Blogging: not just for the fashionista millennials A blog is an asset of any strong content marketing tactic. Most established businesses know the importance of blogging. They understand the purpose of incorporating blogging into their content strategy is to educate, engage, and attract more readers and customers. Done right, a blog can help grow both your business and your professional life. Content...

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