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Tag: Followers

“What’s The Best Time to Post on (Insert Social Media Platform Here)?”

This is one of the most common questions we get from clients who want more out of their social media marketing efforts and it’s a fundamental piece of any good marketing strategy. We all wish there was a magical formula for finding the right hour and day to post that would guarantee our content receives the most likes, shares, and engagement from our audience every time. Unfortunately, it’s not...

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Padding the Numbers: Fake Followers

We’ve talked about how fake fans in any social media platform will get you nowhere fast. But until I saw this infographic on fake Twitter followers I had no idea that there were so many of them. According to data from Social Selling University, the followers of popular Twitter accounts can be more than 30% fake. How? Well, sometimes the fakers are bots, and sometimes they’re real people....

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Target the Best Time to Tweet and Share

The goal of social media communication is to get as many eyes on your message as possible, right? Right. We’re aiming for interaction — we want people to reply to, reshare, or retweet our posts. Otherwise we’d all be talking into a void, and the internet wouldn’t be nearly as fun and engaging. Plus the production of cat memes would drastically taper off, and then what would...

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Why Your Fan Base Matters & How to Grow One

By now most people recognize that having a social media presence and interacting with current and potential customers online is a good thing. You know that connecting with people on and offline is important for your business and brand. But you might not know the statistics behind having that online fan base, and why that fan base really matters. The most recent infographic from KISSmetrics shows...

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