Tag: gen z

Marketing to Gen Z: How to Reach Younger Consumers

Marketing to Gen Z: How to Reach Younger Consumers When was the last time you analyzed your customer age demographics? Many companies find that while they resonate with older generations just fine, at a certain age product engagement starts dropping off the map.    Picture a typical Gen Z-er. When I do, I see teenagers doing TikTok dances and living with their parents. It takes a second to remember...

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