Tag: Hubspot

Seven Resources to Learn Video Marketing

HubSpot’s State of Inbound 2017 report (download it below!) cites video as one of the top disruptors to the marketing landscape. Many in the business see video as a great channel to connect with prospects. Some see video as a tool that will make their jobs obsolete and worry about the impact video will have on their careers. I say, instead of fretting, choose to get trained; learn all that...

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Marketers All Agree on what the Most Overrated Marketing Tactic Is

Ask a room full of marketers from around the world to name the most overrated marketing tactic and their answers might not vary as widely as you think. Once again, Hubspot’s yearly State of Inbound report notes that the most overrated marketing tactic is, drumroll please….outbound marketing! This fact hasn’t changed in years. Regardless of the type of marketer you are or what country...

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If a Site Isn’t Ad-Blocker Friendly, More Consumers Would Choose Their Ad Blocker Over Site Access

  For the past eight years, inbound marketing and sales software company Hubspot has published an annual report titled State of Inbound. Hubspot surveys thousands of marketers and salespeople worldwide about their challenges, priorities, and strategies. All those tasty tidbits of information are then compiled into an extensive analysis report that not only presents the data but predicts the...

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