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Tag: intent data

What is Intent Data and How It Identifies New Customers

What is Intent Data and How It Identifies New Customers When someone asks you what you hope people do when they visit your website, you probably say purchase your goods or services.    But, what about the steps leading up to purchase?   The common steps potential customers take before they commit to a purpose are valuable to track, analyze, and improve your strategy. This information you can leverage...

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