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Tag: keywords

How To Create a Keyword Strategy For Your Content Calendar

How To Create a Keyword Strategy For Your Content Calendar Good content ages like a fine wine. So – you’ve created the content that will engage your audience. You’ve shared it on your social media and tagged any relevant companies. And after two days… it fell off the face of the world. How do you keep that piece of content alive for longer than a few hours on social media?  Through stimulating...

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How to Target Long-Tail Keywords for Better SEO

What is SEO, anyway? SEO stands for Search Engine Optimization. SEO is a web marketing tactic that’s applied for the purpose of increasing the visibility of one’s website in search engine results. Long story short, the goal is to be one of the first websites that potential customers lay eyes on as they scour the internet for what they’re looking for. However, this can be a tough feat given...

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