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Tag: State of Inbound

Seven Resources to Learn Video Marketing

HubSpot’s State of Inbound 2017 report (download it below!) cites video as one of the top disruptors to the marketing landscape. Many in the business see video as a great channel to connect with prospects. Some see video as a tool that will make their jobs obsolete and worry about the impact video will have on their careers. I say, instead of fretting, choose to get trained; learn all that...

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If a Site Isn’t Ad-Blocker Friendly, More Consumers Would Choose Their Ad Blocker Over Site Access [New Data]

  For the past eight years, inbound marketing and sales software company Hubspot has published an annual report titled State of Inbound. Hubspot surveys thousands of marketers and salespeople worldwide about their challenges, priorities, and strategies. All those tasty tidbits of information are then compiled into an extensive analysis report that not only presents the data but predicts the...

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New Marketing Data: Inbound Campaigns Consistently Delivering ROI

The 2015 State of Inbound Report included some very interesting data on the effectiveness of inbound marketing campaigns (in case you’re unfamiliar with this report, head over to this previous post of mine for background information). Before I dive in to this great data, let me offer up a little background on this whole “inbound marketing” thing. What is Inbound Marketing? Inbound...

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