Tag: university marketing

Why Universities Need to Tap into User-Generated Content Choosing a university to attend is arguably the biggest decision many young adults will undertake in their life so far. That means hours of research, meetings with school counselors, campus visits, website visits, and of course, social media searches.    Yes, schools with certain programs and reputations will be the main impact on the decision....

5 Types of Social Content Universities Can Leverage In the ever-evolving landscape of higher education, universities are embracing social media as a powerful tool to engage with current and prospective students, alumni, and the wider community. Social media platforms provide a window into campus life, offering a glimpse of the diverse experiences and opportunities that universities offer. In this...