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Tag: voice search

Voice Search: Thinking Beyond Google

What would you say if I said, voice search in 2019 isn’t a single-search-engine game? There are four dominant voice assistants on the market and only one – Google Assistant – uses Google’s search engine and Google applications. Siri, Alexa, and Cortana, owned by Apple, Amazon, and Microsoft, respectively, are in hundreds of millions of voice-enabled devices and don’t...

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2018: A Year in Review

As we wrap up 2018, it’s nice to look back and see what highlights stood out in the past 12 months for our industry. What notable developments has the marketing and design field seen and how will that influence the year to come? The Shift of Google Google rebranded its ad lineup this summer, starting with Google AdWords. In case you missed it, the famed advertising service is now Google Ads....

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The Evolution and Importance of Voice Search

You’ve heard it before: voice search is the way of the future. We even included it in our rundown of the top  digital marketing trends for 2019 and we discuss how to optimize for it in our digital marketing predictions for 2020. But will it actually be a massive revolution in the way we search and the way marketers market? I personally think visual search will catch on in the near future...

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Top 7 Digital Marketing Trends in 2019

It’s that time of year again, when we’re all placing bets on the hottest trends for the next year. So you know I couldn’t miss out on that. But the thing is, most trends don’t just appear out of the blue… When we look at trends for 2019, a lot of them build on things we’ve seen and experienced over the last couple of years. In fact, if you look back at our predictions for 2017, we’re seeing...

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SEO Trends to be Aware of in 2018

I feel like a broken record but I’ll repeat myself one more time: SEO is constantly changing and keeping up with evolving SEO trends can be challenging (but is a must if you want to rank). Despite more than 200 ranking factors and an ever-changing algorithm, one thing is constant — providing quality content and a great user experience. In 2018, this will certainly stay important but...

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